Video job descriptions can be a really effective way to advertise your job vacancies. And if you want to attract your perfect or ideal candidate, it can be worth putting the extra effort in to grab their attention and pull them away from their current role. Here at Colbern Limited, we are a professional recruitment agency. And we help businesses find their perfect employee. As a result, we have produced this guide to the advantages of using video job descriptions.
Advantages of using video job descriptions
There are many advantages when it comes to using video in the recruitment process. These include:
- Offering behind the scenes access to potential employees
- Grabbing attention
- and showing off your company perks
By using video content, you will also be able to build enthusiasm for the potential position, and should notice an increase in applicants.
Offering behind the scenes access to potential employees
One of the biggest advantages of using video job descriptions is the ability to show off your working environment on camera. This shows potential employees what its really like, on the other side of the door. So whether you own a shop or a dentist surgery, you can give behind the scenes access to your employees. This can help get rid of any doubts that potential employees might have, about working in this environment. Of course, this only works if you choose to shoot the video content in the workplace.
You’ve probably been there yourself. Flicking through job application after job application looking for something more interesting. Something that really makes you pay attention. So imagine then noticing a video. Breaking up the monotony of the job search is a great way to get more interested applicants.
Are there any perks for working for your company? If so, show them off on the video. People don’t just want to know about your sales and growth targets. They want to really understand what they will get out of working for you. So whether its NVQ or Degree level training, or free lunch Friday’s, you need to show off your company perks.
For more information or advice, get in touch with the experts today, here at Colbern Limited.